About Matt Verboom

TWO
DECADES.
ONE
OBSESSION.

I grew up in Thunder Bay, played varsity basketball at Lakehead University, and earned degrees in Kinesiology and Education before pursuing a career in human performance. What started in elite sport eventually led me to a persistent question: why do so many people stay in pain or plateau despite doing everything right? The answer almost always comes back to unresolved muscle dysfunction.

Matt Verboom

2026 Winter Olympics

Strength & conditioning coach to Megan Oldham — Canadian freestyle skier, 2026 Olympic gold medallist. Seven years of work together.

20+
Years in human performance — from varsity sport to elite coaching to private clinical practice.
30–35
Clients seen weekly. A complimentary call is always the first step for new clients.

Philosophy

"I enjoy working with people who present challenges — and who are genuinely committed to making progress."

My practice is built around finding root causes. Pain, limitation, and dysfunction almost always have an underlying reason — and identifying it is more valuable than managing symptoms indefinitely. Whether someone arrives with a decades-old shoulder issue, a herniated disc, post-surgical stiffness, or a performance plateau, the process is the same: assess systematically, identify what isn't functioning, correct it, and build on that foundation.

A background in education shapes how I work with clients — taking time to explain what's happening and why, because people who understand their situation make faster progress. I work best with people who are committed to the process, not just looking for a quick fix.

Career Background Before and alongside private practice
Freestyle Ski Canada
S&C Coach · Ongoing
Strength and conditioning for national-level freestyle ski athletes, including 2026 Olympic gold medallist Megan Oldham. A seven-year working relationship built on trust, consistency, and results at the highest level of the sport.
Canadian Sport Institute of Ontario
S&C Service Provider
Programming, physical testing, and strength and conditioning services for provincial and national-level amateur athletes across multiple sport disciplines.
McMaster University
Strength & Conditioning Coach
Varsity athlete preparation — high training volumes, sport-specific demands, and the full spectrum of performance and injury challenges at the university level.
BioSteel Hockey
Hockey Development Program
Physical preparation within an elite hockey development environment. High-performance standards and a demanding, results-driven athlete population.
Upper Canada College
Strength & Conditioning
Performance and conditioning with young athletes in a high-expectations private school setting.
Education · Lakehead University, Thunder Bay
Bachelor of Kinesiology
Lakehead University
The scientific foundation — human movement, anatomy, physiology, biomechanics. The framework behind every assessment and programming decision.
Bachelor of Education
Lakehead University
Clients consistently note that Matt explains what's happening and why. That's not incidental — it comes from a teaching background. People who understand their situation make faster progress.
Varsity Basketball
Lakehead University · 6 seasons
Six seasons as a varsity athlete built a first-hand understanding of training, recovery, and performance — from the athlete's side of the experience, not just the practitioner's.

"Kinesiology taught me how the body works. Education taught me how to explain it. Sport taught me what it actually feels like."

Credentials
R.Kin
Registered Kinesiologist
Registered with the College of Kinesiologists of Ontario. The regulated standard for kinesiology practice in Ontario.
MATm
Muscle Activation Techniques — Mastery
Advanced MAT certification. One of a small number of MATm-level practitioners in Canada.
CSCS
Certified Strength & Conditioning Specialist
NSCA certification. The gold standard for strength and conditioning professionals working with athletes.
RTSm
Resistance Training Specialist — Mastery
Advanced biomechanics-focused certification for individualized resistance training prescription.

"The confidence I am gaining back is like drinking a cold glass of water after being parched. I am having experiences reminding me of what I used to feel and be like in my life — that is priceless."

Janet G.
Total hip replacement · Chronic pain · Restored mobility and independence

START WITH
A FREE CALL.

A complimentary phone call is always the first step. Tell Matt what you're dealing with — and find out together whether working together makes sense.

Book a Free Call Read Client Outcomes